How WebEngage is using Rocketlane to reduce their implementation time by 50%

Region

APAC

Industry

SaaS

Use case

Customer Visibility, Project Management, Reporting

Results

50%

reduction in onboarding time

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Before

WebEngage lacked a dedicated onboarding tool, relying on multiple spreadsheets, with heavy dependence on manual updates resulting in inaccurate status reporting and consistently missed deadlines.

After

Projects which used to take 3 months to complete are now done in 45 days, with centralized project visibility, a customer-facing portal, and standardized templates.

The Challenge

WebEngage lacked a dedicated onboarding tool, relying instead on multiple spreadsheets for project management. Project managers handled 8-10 concurrent projects with heavy dependence on manual updates, resulting in inaccurate status reporting. Timeline estimates were unreliable, projects consistently missed deadlines, and there was no standardized onboarding process—each project lead operated independently, creating operational inefficiencies.

The Solution

Rocketlane provided centralized project visibility enabling quick issue resolution. The customer-facing portal kept clients informed of pending tasks and deadlines. Standardized templates streamlined onboarding and reduced setup time.

The Impact

Projects reduced from 3 months to 45 days. Project managers gained visibility into prioritization and task dependencies. Customer portal improved on-time delivery.

"Rocketlane has significantly reduced the time taken to onboard new customers. We've seen a 50% improvement in onboarding time. Projects which used to take 3 months to complete are now done in 45 days." — Saurabh Tendulkar, Head of Customer Onboarding, WebEngage